Overview
Designed the brand identity and built the web platform for BTU Analytics, an oil and gas industry analytics company.
Brand Identity
- Logo design
- Color palette, grid system, and typography specifications
- Visual identity applied across all touchpoints
Website Features
- WordPress-based platform for content management
- Weekly news messaging for industry insights
- Responsive mobile and desktop design
- Private document libraries with file-sharing
- Integrated e-commerce for sales and subscriptions
- Cloud hosting with security protocols
Technologies
Design work created in Adobe Creative Suite; website built on WordPress with custom plugins, hosted on secured cloud infrastructure.
Outcome
Delivered the identity and infrastructure BTU Analytics used to sell its research: branded site, gated document delivery, and e-commerce for subscriptions.








