Case StudyBrand Designer and Web Developer

BTU Analytics.

Brand identity and WordPress platform for BTU Analytics, an oil and gas analytics firm: e-commerce, private document libraries, and secure cloud hosting.

Client
BTU Analytics
Year
2018
Tools
Adobe Creative Suite, WordPress, Custom Plugins, Cloud Hosting
BTU Analytics

Overview

Designed the brand identity and built the web platform for BTU Analytics, an oil and gas industry analytics company.

Brand Identity

  • Logo design
  • Color palette, grid system, and typography specifications
  • Visual identity applied across all touchpoints

Website Features

  • WordPress-based platform for content management
  • Weekly news messaging for industry insights
  • Responsive mobile and desktop design
  • Private document libraries with file-sharing
  • Integrated e-commerce for sales and subscriptions
  • Cloud hosting with security protocols

Technologies

Design work created in Adobe Creative Suite; website built on WordPress with custom plugins, hosted on secured cloud infrastructure.

Outcome

Delivered the identity and infrastructure BTU Analytics used to sell its research: branded site, gated document delivery, and e-commerce for subscriptions.

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Key Outcomes

  • Professional brand identity with logo, color palette, and typography specs
  • WordPress platform with weekly news messaging
  • Private document libraries with file-sharing
  • Integrated e-commerce for sales and subscriptions
  • Cloud hosting with advanced security protocols